Google’s Chromecast is not any extra. With Tuesday’s introduction of its successor, the corporate laid to relaxation the model that kicked off 11 years in the past with a novel product that helped transfer streaming onto the middle stage of residence leisure. With the Google TV Streamer taking the baton, it’s time to look again at 11 years of Chromecast.
Google’s casting-centric model arrived on July 24, 2013, with the first-generation Chromecast. The streaming stick plugged instantly right into a TV’s HDMI port and lacked a distant management. As a substitute, you fired up content material utilizing a cellular machine or laptop.
Most significantly, the modern gizmo solely price $35. This was when an Apple TV set-top field began at $99, and app-laden televisions have been nowhere close to commonplace. Even Roku’s same-generation Streaming Stick, which landed a 12 months earlier, price $100. Oh, and it required a TV licensed as “Roku-ready.”
When confronted with pricier choices, it was exhausting to withstand the Chromecast. And many individuals felt that approach: The stick shortly offered out. And it hung round for longer than most tech merchandise, as the corporate solely retired it last year.
Engadget applauded the machine. Our evaluate praised it as a wholehearted recommendation “for anybody who’s been on the lookout for a straightforward, unobtrusive approach to put some brains into their dumb TV.” The machine was Google at its greatest: Innovating in a extremely accessible, reasonably priced and device-agnostic approach.
What adopted have been years of iterations as opponents pushed out competing merchandise, and Google responded with extra trendy options and redesigns.
The second-gen model from 2015 switched to a dongle kind issue with a magnetized again and HDMI plug. The identical 12 months, Google launched a music-focused sister machine, Chromecast Audio (with a vinyl record-inspired look). Chromecast Ultra, the primary stab at a higher-end mannequin, landed in 2016 with 4K streaming and Dolby Imaginative and prescient help. A third-gen model adopted in 2018 with quicker speeds, Nest speaker integration… and never a lot else.
This decade, we noticed the awkwardly branded Chromecast with Google TV (4K) in 2020 — now with a distant!! — and the Chromecast with Google TV (HD) in 2022. In hindsight, the unusual naming may now be seen as the corporate’s first nudge towards a rebrand.
This brings us to immediately, as Google bids adieu to its streaming wunderkind—at the very least beneath its outdated title. The Google TV Streamer, with its sleek wedge shape and unique hazel color option, is taking on in a a lot totally different panorama than we noticed 11 years in the past.
The Chromecast, particularly that modern first-generation mannequin, helped push us into the streaming-first world many people have lived in ever since. That’s very true when you think about its impression on opponents. Roku’s second-generation Streaming Stick from 2014 dropped from $99 to $50 and ditched its doomed “Roku Prepared TV” requirement. In the meantime, Amazon noticed a gap and launched a Fire TV Stick (additionally in 2014) that price $39.
With out that first Chromecast mannequin, it’s exhausting to inform how that panorama could have regarded totally different within the following years.
It isn’t too late to dip your toes into the nostalgia pool and choose up a Chromecast, as Google says the outdated gadgets will stay in the marketplace whereas provides final. Crucially, the corporate’s promise of safety updates and help stays unchanged, so there’s no want to stress for those who lately picked up one of many soon-to-be-extinct gadgets.
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